Cityscape Global 2015 kicked off at the Dubai World Trade Centre on Tuesday with over 300 exhibitors from thirty countries. From mega-developers to real estate agencies to architecture firms, companies from around the globe came together to showcase their previous achievements and their future developments, presented with all the razzmatazz expected from Cityscape pavilions and stands.
Driven Properties attended Cityscape last week and we've complied some of the highlights of the three day event:
Dubai Land Department
Dubai Land Department (DLD) used Cityscape as an opportunity to announce its new Brokerage Offices Ranking System, where brokers will be scored and ranked on 5 factors: experience, no. of transactions, commitment to real estate regulations, structure of their offices, and social work. According to the director general of DLD Sultan Butti Bin Mejren, this initiative aims to “enhance efficiencies” in the real estate market.
Formerly branded as Dubai World Central, Dubai South was revealed as Dubai’s latest city by the Government of Dubai. The major development not only embodies the vision of Dubai ruler Sheikh Mohammed Bin Rashed Al Maktoum but also reflects urban and societal themes in the Dubai Plan 2021. In the heart of Dubai South lies Al Maktoum International Airport and the Expo 2020 site, and the surrounds will composed of residential and commercial projects. Sustainability and affordability—two of the Cityscape 2015 themes—are ingrained in Dubai South, which features environmentally-conscious designs, greenhouses, and even farms. One of the most impressive booths at the event was the one for The Villages within Dubai South, which featured hologram videos showcasing the project’s lifestyle.
Under the theme "The Emaar Guide to Lifestyle", the major developer's pavilion showcased its completed projects, Downtown Dubai and Burj Khalifa, as well as new developments such as Dubai Creek Harbour and Dubai Hills Estate. While the ground level featured the project models, the stand also had a viewing deck and café, as well as a mezzanine floor with an art gallery and two meeting rooms. Emaar's international developments in Jordan, Saudi Arabia, and Turkey were also on display. The upcoming Opera District was highlighted by classical musicians and black tie attire around the pavilion.
Spanning over 3,671,000 square meters, Meydan One is a leisure, residential and hospitality destination that is set to break 7 world records when the first phase launches in 2020. This mega-development is set to become home to over 78,000 residents and will feature the 711 meter tall Dubai One Tower, set to be the highest residential tower, as well as Meydan One Mall, Civic Plaza with a dancing water fountain, an 400 m indoor ski slope, a 4 km canal, and a marina.
DAMAC Properties returned this year with a pavilion exuding its trademark panache. The centerpiece of the mega-luxury showcase was a glass case containing a Bugatti Veyron used to promote the launch of the ETTORE 971 Bugatti-styled villas in DAMAC’s AKOYA Oxygen.
The collaboration was described as “the true expression of ultimate luxury living” by DAMAC Properties’ Managing Director Ziad El Chaar while Bugatti’s Managing Director Massimiliano Ferrari stated these villas reflect “the true DNA of the Bugatti brand”.